Climate Solutions uses their annual report as their primary printed piece of the year, informing supporters of the important work they have completed throughout the year, sharing financial information, and thanking all of their donors. Each year we have long discussions about the messaging theme for the year and that becomes the visual for the cover.
online progress reports
Many interactions moved online in 2020 do to the COVID pandemic. Climate Solutions’ annual report was historically delivered at their large annual breakfast event which was not held in person in 2020 and 2021. We responded to this change by creating something simpler and more visual that could be delivered as an online flip book. It was a success in 2020 so we created another in 2021.
100% Clean Energy for PNW
Videos in the age of social media have to grab a viewer’s attention. They also have to be able to communicate by visuals alone, as most videos are set to mute by default. Our goal with this video for 100% Clean Energy for PNW was to quickly provide a “101” for this campaign in an approachable and visually appealing way. Without resorting to subtitles.
100% Clean Energy for PNW website
We developed a website for 100% Clean Energy for PNW that engages and educates the community about creating a 100% clean grid through housing, transportation, and legislation.
infographics tell a story
Climate Solutions needed infographics and assets for communicating the importance of biocarbon in the “second climate solution.” We provided a logo as well as graphics to tell this story visually, using color—red, blue, green—to differentiate the three solutions and a series of icons to identify the different facets of each solution. These icons were combined with a bar chart illustration that incorporated historical and projected data.
100% Clean PNW website features
Google Analytics installed for tracking site traffic, sources, user behavior, and additional statistics.
Key concepts and procedures explained in step-by-step processes through online documentation.
Interactive forms that send submissions to an email address or to a secure online database installed and configured.
Additional security enhancements that protect the site from being hacked through brute force attacks, use of weak passwords, out of date plugins, and similar vulnerabilities.
Social media integration in the form of links to social media accounts, feeds, or email signups.
Support options available for making sure plugin updates, backups, training, and enhancements are available and that the site stays online.
Works on every sized device from mobile phones to desktop machines with larger monitors.
Communications and Marketing Director
Shew Design is a key partner and contributor in our campaign. They care about their clients and take care of their needs from soup to nuts.