brand and website

Spring Street International School

A refreshed identity for a one-of-a-kind school
case study label

refined branding

We simplified the logo, refined the messaging, and elevated the overall look and feel for Spring Street International School. The updated identity was applied across a comprehensive suite of materials, including a detailed school booklet, brochures, information cards, and trade show signage.

an online preview of academic and dorm life

We redesigned the Spring Street International School website to better reflect the organization and elevate its professionalism. The updated site features new photography and refined messaging, along with clearer, more detailed content that helps prospective students understand both the academic and dorm experience. It was also built with a user-friendly structure, making it easy for their team to update and manage content on their own.

spring street international school website homepage

The typography for Spring Street International School was chosen to strike a balance that reflects the school itself — welcoming and human, but academically grounded. The typeface pairing brings together friendly, approachable qualities with a sense of structure and seriousness appropriate for an educational institution.

The color palette for Spring Street International School was drawn directly from its surroundings. The Pacific Northwest is defined by deep, lush greens — from the forests of San Juan Island to the mossy coastal terrain — and that richness became the foundation of the palette. Additional hues were pulled from the broader natural environment: the water, the sky, the earth underfoot.

website features

database development

We developed multiple databases that streamlined content management systems for tracking teachers, board members, and events.

Google Analytics

Google Analytics installed for tracking site traffic, sources, user behavior, and additional statistics.

documentation

Key concepts and procedures explained in step-by-step processes through online documentation.

simplified forms

Additional security enhancements that protect the site from being hacked through brute force attacks, use of weak passwords, out of date plugins, and similar vulnerabilities.

social media integration

Social media integration in the form of links to social media accounts, feeds, or email signups.

support

Support options available for making sure plugin updates, backups, training, and enhancements are available and that the site stays online.

fully responsive

Works on every sized device from mobile phones to desktop machines with larger monitors.

Louis Prussack

Head of School

Spring Street International School

We have completed our long-overdue complete redesign of our website with the Shews and are very pleased with the outcome. They have worked hard to both lead with their thoughts and expertise while also getting to understand our mission and our ideas and needs. I deeply appreciate their sense of design, efficiency, professionalism, ability to meet deadlines, and under the hood coding expertise.