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communications

Komen & Planned Parenthood

The public feud between Susan G. Komen for the Cure and Planned Parenthood is an object lesson in successful strategic thinking. It’s also a sign of what is to come in terms of captivating and motivating an audience. For those of you who haven’t followed the controversy, Komen recently announced they would (in effect) not …

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Categories copywriting, creativity, health care, language, marketing, messaging Tags communications, social media

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Shew Design

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Bellingham, WA 98225

360-733-2265

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