selecting a web design agency: five qualities to look for
The process of selecting a web design agency can be difficult. An abundance of companies, technologies, and processes make the selection process challenging…
take
the
tour
marketing
websites on a budget: negotiation and collaboration strategies that work
time, quality, money A time-honored project management principal is that you can pick only two of the above for any project. Whether this…
when to rebrand, and when not to
First do no harm! A rebranding process is an opportunity to rethink and realign your organization’s core marketing and communications. It brings assumptions…
simple ways to keep content and branding fresh
the cost of complexity Keeping your website and social media feeds up to date can be time-consuming and complicated, so it’s worth taking…
landing page strategies: making the most of the most valuable real estate in the world
how web design and messaging can strengthen your brand The most valuable piece of property in the world is the…
Six ways online libraries can strengthen your brand
If you use WordPress or another content management system, you already have the ability to provide new and prospective clients…
Six ways logo families can benefit your organization’s branding strategy
Families of logos and icons are powerful ways of connecting with clients and customers. Where a single logo communicates a…
Thanking your clients and customers
We learn the importance of saying thanks at an early age. “Thank you” communicates appreciation, gratitude, and respect. It’s a…
Poster design for KulshanCLT’s Annual Community Party
We recently completed this Poster design for KulshanCLT’s Annual Community Party. KulshanCLT wanted to hold their annual event this year…
all together now – standards and consistency
With so much marketing taking place through a multitude of different mediums and applications, the tendency is for messages to…
standing out, fitting in
“Just to make this stand out” is to design what “Trust me. This is going to work” is to buddy…
clean up your navigation through analytics
Most things are more complicated than they need to be. Navigation is no exception. You can fairly easily see what…
Social media resources
Thanks to those of you who attended our presentation yesterday. Here are the social media resources documents Jackie referenced. Please…
minimalism, trust, and some really good chocolate
Research plays a crucial part of creating good design, and so a designer’s life is essentially a never ending series…
a timely debate
For over a year now, our company has been working with RE Sources for Sustainable Communities and Climate Solutions to…
the devil uses Archer
I thought The Devil Wears Prada had a wonderful insight into the culture of design and the mindset of designers….
Komen & Planned Parenthood
The public feud between Susan G. Komen for the Cure and Planned Parenthood is an object lesson in successful strategic…
“simpler is better,” a strategy for making adaptable, scalable event graphics
Event graphics and messaging are great opportunities for organizations to capture interest by exploring different ideas and flavors in their…
the hidden value of hidden messages – part 2
Hidden messages, conveyed through optical illusions, puns, subliminal messages, riddles, and in jokes, have always played a unique role in visual communications….
Powering past coal
The Power Past Coal website was conceived to be a media hub around the coal train issue impacting the Pacific…
