As with any project, planning can help you save money and time on your web project. Here are some tips that can help you prepare for a successful web design project. Build a great team A team of people who are actively engaged in the project from beginning to end makes a huge difference in …
“all websites look the same” It was a long time coming, but the tools for creating responsive websites work, and work very well. Perhaps too well, because the approach people use for building websites is creating strangely uniform results. The banner, the three columns, the icons, the logo in the corner—perhaps we’ve seen these things a few too many …
When are you finished with your website? You never are, a challenge that makes it difficult to measure progress or evaluate results when a website project is in the works. As a result, a website design process can become a painful, month after month affair that never seems to end. Here are some strategies we’ve used to create …
The process of selecting a web design agency can be difficult. An abundance of companies, technologies, and processes make the selection process challenging and confusing. And with your website often being the first point of contact your audience has with your organization, it’s important that your website opens the right doors for you. Here are some …
time, quality, money A time-honored project management principle is that you can pick only two of the above for any project. Whether this idea is true or not, the concept of framing your next web project as a balancing act can help you save time and money. Here are some simple strategies for creating websites on a …
six things to look for in a website redesign Every website is different; yet, the best sites always have a few things in common. As you consider a website redesign for your company or organization, ensure it uses the following: a clear message that creates clarity about your company or organization, what it does, how …
how web design and messaging can strengthen your brand The most valuable piece of property in the world is the seven square inches your prospective client sees when pulling up your website for the first time. This small parcel of real estate has the critical job of connecting with your audience, either by communicating information …
If you use WordPress or another content management system, you already have the ability to provide new and prospective clients with documents through your website. This capability opens up doors for new ways of interacting with people and can help your audience use your site to solve problems and strengthen their connection with your brand. …
Most things are more complicated than they need to be. Navigation is no exception. You can fairly easily see what links people use on your website using traffic evaluation tools such as Google Analytics. More importantly, these tools can show you which links people don’t visit. This can help you make informed decisions about revising …
Recently, towards the end of a branding phase for a client, we were finalizing page designs for their website. The site was essentially a reproduction of the paper materials. While they liked the design on paper, the same design on screen felt cool to the touch – overly so. We agreed with their perception. …
